Sunday, 8 September 2013

How to distinguish science from propaganda… and how to know what side your veterinarian is on


My name is Heather James and I am a Veterinarian at the Sechelt Animal Hospital.  You don’t have to hide it from me anymore.  I know you will go home and google select words from the discussion we had in the exam room today.  I know you will likely talk to your neighbour, or hairdresser, or banker, or coworker, about it as well.  That’s OK.

I also know that when I have trouble with my car, my house, or even my own health, I have heard advice from all sorts of sources that are likely not the best option, yet I have still considered their advice to be potentially valuable.

What I am going to tell you is the honest truth.  Your vet (at least myself and the other associates I work with) really like telling the truth, and they do it because they actually care about you and your pet.  We act as an “agent” to come between the science and yourself, and help you choose exactly what is going to help your pet.  Sometimes we have to be creative and consider logistical and financial challenges as well, but that’s a whole different realm of discussion.  Your Veterinarian went to school for a long time to learn how to read research articles, be able to challenge them appropriately with questions, and ethically apply them to their patients.  Doing this sort of thing is hard.  As someone who has read many research articles, and also written some (my summers between university were as a clinical researcher), it’s some of the driest and most complicated reading one will ever do, and something I will never expect my clients to do.  These studies involve everything from vaccines, to surgical techniques, to nutrition, to new findings on diseases, etc…

The best part of these scientific articles is the discussion portion. It always involves the clinical relevance, the significance of the data, and the LIMITATIONS of the study.  Yes, us nerdy, high-powered, scientific type-A personalities also publish our limitations.  That’s because it’s our duty.  We owe it to every patient, to which that research applies, to mention these limitations. Us nerdy, high-powered, scientific type-A personalities also like to pick apart studies, so it’s a way for the published author to avoid embarrassment.

Now I’m going to flip the switch over to what I call the “propaganda”.  These are the ads for cat food that show the cat jumping over the moon over a field of blueberries.  These are the cheesy pharmaceutical commercials with no cited data, just good photography.  These are the salespeople who distribute anecdotal and warm-and-fuzzy “data”, published to look professional (and riddled with buzzwords).  These are 95% of the content of the google searches.  And sometimes, these are the people giving you advice on the street.  Example: I could give you advice about fixing your car.  I fixed my car a couple of times, and I googled it.  You could take my advice (don’t, I’m a vet, not a mechanic), and it might go well, or I might cost you your car.  Really, the advice I should be giving about cars is: “sounds like you should talk to a mechanic”, and if I was to speak like a true scientist I would say “you can listen to me but my limitations in this task are plentiful…”.

The propaganda will never explain the limitations of their claims.  They will rarely show you the “data”.  They will rarely even have support of an expert for you to use as a resource.  I challenge you to look for these things when seeking what is right for your pet.

This is where your vet comes in.  If your vet is good, they can distinguish the science from the propaganda, and they can apply it to your situation.  Just because there’s a protocol for “cats with diabetes”, does not mean that that applies 100% to you.  Your vet will recognize that your cat is not just a cat (he/she’s your baby!), you also have another cat with no issues, you have a busy life and need to work silly hours, and that you’re terrified of needles.  They will put all of the science together, adjust it accordingly to your circumstances, explain the plan and limitations, and follow through with you as long as your cat is alive.

Our vets hold our clients to a high standard.  We expect our clients to listen to what we say, do what we say, feed how much they need to, and follow-up according to our recommendations.  My request for you is to hold us to a high standard.  Hold the pet food companies, pharmaceutical companies, and natural/holistic suppliers to the same high standard.  What you need from us is: truth, transparency, accountability, access to information when needed, consideration of your special circumstances, and follow through.

My mission statement in my career is: “It’s my privilege as a scientist to understand that I could be wrong, but my duty as a human being to try my hardest to do the best for my patients, and to pay attention to new ideas as they come.”

Thank you to every pet and pet parent who challenges me on a daily basis.  You make me a better doctor.